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THE LAUNCHPAD


An Expert Guide to Winter in Mammoth Lakes
While California may be well known for its sunshine and coastal escapes, the Golden State proves it can switch from surfboards to snowflakes with ease. High in the Sierra Nevada, Mammoth Lakes transforms into a winter playground, mixing alpine beauty with that unmistakably cool California energy. Credit: Mammoth Lakes Tourism Arguably one of California’s premier winter destinations, Mammoth Lakes is a haven for skiers and snowboarders alike, boasting the longest ski season i

Holly Pattison
Jan 65 min read


From Sea to Sierra: A NorCal Road Trip Through Yosemite, Morro Bay & Monterey
California is one of the world’s most captivating road trip destinations, known for its miles of coastline, buzzing beach communities and diverse scenery. While the 600-mile Highway 1 steals the spotlight, there’s something to be said about slowing down and getting to know one region. This Northern California road trip does just that, mixing jaw-dropping views with windswept coastlines and bucolic vineyards across 10 days. Credit: See Monterey Starting from San Francisco, the

Francesca Brooking
Dec 16, 202510 min read


Field Notes | Canyon Spirit Preview FAM
If there was ever a rail journey designed to turn heads, it’s the Canyon Spirit. Holly recently had the chance to join the train’s final departure of 2025; an exclusive preview of the new extension to the Rockies to Red Rocks route, opening to the public in 2026. All images courtesy of Holly Pattison (via Rocket Travel Marketing) For the first time, the Canyon Spirit set off from Salt Lake , adding an exciting new starting point that set the tone for an elevated experience i

Holly Pattison
Dec 4, 20255 min read


7 Extraordinary Experiences in New Mexico
From a flourishing arts scene with some world-famous connections to adrenaline-fuelled adventures and even a touch of the extraterrestrial, read on to discover seven reasons why New Mexico is rich with encounters that go beyond the ordinary.

Holly Pattison
Nov 11, 20256 min read


72 Hours in Salt Lake, Utah
Salt Lake might be best known as the gateway to Utah’s Mighty 5 national parks, but it’s a destination that easily stands on its own. Surrounded by the towering peaks of the Wasatch Mountains, the Beehive State’s capital combines world-class skiing, breathtaking natural beauty and a vibrant downtown scene that’s quickly catching the eye of international travellers. Credit: Visit Salt Lake From remarkable stays and elevated dining to inspiring culture and outdoor adventures ju

Holly Pattison
Oct 28, 20256 min read


Winter Wonders: 3 California Winter Escapes You Might Not Expect
The Golden State as we know it is never short on reasons to visit, no matter the season. While peak times often steal the spotlight, there are many destinations where the adventure carries on well beyond the summer season, and a few of them may just surprise you.

Holly Pattison
Sep 12, 20254 min read


From Beach to Break: Learning to Surf in Huntington Beach
Whether your clients are first-timers, families, or seeking adaptive or eco-conscious options, Huntington Beach has a surf school to suit. From schools run by local legends to programs designed for kids or travellers with accessibility needs, this guide breaks down the best providers in Surf City USA® to help you make the right recommendation and get your clients riding their first wave with confidence.

Holly Pattison
Aug 28, 20254 min read


Six of The Best; Lodgings to get excited about in 2025
Increasingly, travellers are seeking out accommodation that stands out from the more generic, cookie-cutter hotels, and this year, the...

Francesca Brooking
May 13, 20255 min read


Gateway to Yosemite: 5 Places to Stay in Madera County
Yosemite is one of the most popular national parks in the US, drawing 4 million visitors each year. But with only about a dozen lodges...

Francesca Brooking
Mar 13, 20256 min read


Field Notes | New Mexico Immersion
In December 2024, we travelled to the Southwestern State of New Mexico for an agency immersion FAM. It was our first time visiting the...

Mark Meredith
Feb 27, 20258 min read


Press Release | Visit Salt Lake Appoints Rocket in UK & Ireland
Visit Salt Lake is proud to announce a groundbreaking milestone in its 40-year history: the establishment of five international offices.

Mark Meredith
Feb 7, 20252 min read


Whale Watching in California: Top Tours in Monterey, Morro Bay & Oceanside
California’s long stretch of coastline along the Pacific Ocean makes it one of the world’s top destinations for whale watching. The state...

Francesca Brooking
Jan 30, 20258 min read


Field Notes | United Airlines Bay Area FAM Trip
This November, Holly had the pleasure of hosting an exceptional group of travel professionals on her inaugural FAM trip, in collaboration...

Holly Pattison
Dec 17, 20245 min read


Discover Morro Bay: 5 Reasons to Visit One of California's Coastal Gems
Morro Bay, California, is a unique coastal town that offers a perfect blend of natural beauty, outdoor activities and unique experiences.

Mark Meredith
Jul 12, 20243 min read


Indulgent Escapes: A Guide to Luxury Hotels in Monterey County
The choice of accommodation can make or break a luxury vacation, and Monterey County does 'luxury' like a seasoned pro.

Kerenza Evans
May 23, 20248 min read


Field Notes | Sonoma County Tourism Spring Sales Mission
Sonoma County Tourism visited the UK for a sales mission in April 2024. We look back on some key speaking points and events from the week.

Mark Meredith
Apr 24, 20243 min read


A Foodie's Guide to Oceanside, California
Whether you're a seasoned foodie, or just looking for something new to try, check out some of our favourite places to eat to find out why Oc

Holly Pattison
Mar 28, 20243 min read


SoCal Connections: Family Adventures in Surf City USA®
Get ready for a family-friendly adventure in Huntington Beach, where the sun, sand, and surf beckons to visitors of all ages.

Holly Pattison
Feb 21, 20242 min read


California Dreamin': 16 Unmissable Annual Events & Festivals
There are many great reasons to visit California, not least for the plethora of sports, music and cultural events which happen year round.

Francesca Brooking
Jan 16, 20249 min read


Hidden Gems: Off The Beaten Path in Sonoma County, California
Sonoma County has long been a destination that sneaks just beneath the radar, but after being included in Travel + Leisure's '50 Best...

Holly Pattison
Dec 14, 20235 min read
Welcome to The Launchpad; our not-so-conventional blog that is far more than just another SEO play. Below you'll find a collection of posts including destination tips, agency news, client news, interviews with industry movers and shakers and some useful insight into working with the travel trade.
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